![]() ![]() ![]() Let’s dig into this.įirst we have to talk about pacing. How come it’s doing so much better than Pop Caps owned by Bejeweled Blitz? Which while it does quite well isn’t clearing anything like the astronomical numbers Candy Crush has been. ![]() Why is Candy Crush so popular? After all on the surface it just looks like another bejewel to clone. The thing we actually want to discuss today is this. Yes, if you put together all the ours spent on Call of Duty or League of Legends, I’d wager it still pales in comparison to the total amount of time humanity has spent poking away at Candy Crush. It eclipsed Farmville as the most popular Facebook game, and it’s almost certainly the most played game of this year in terms of raw hours spent. It makes over a million dollars a day on just the app alone. We had to talk about Candy Crush Saga sooner or later. We want to talk about Candy Crush, but not for the reason that you’re probably thinking. ![]()
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